Do you know of any places that I can get some stock holiday packaging? Because we're at that point in time where . If you wanted to do custom holiday packaging, we would've had to start this months ago. And I know a lot of my listeners are in the makerspace where you're doing in-person markets, you're selling online, you're getting started with wholesale, and so doing some custom holiday packaging is probably a little too big of a lift.

I’m breaking down the five pieces of information every product package must include to comply with U.S. labeling regulations. This is one of the most asked questions I get from clients and has some easy fixes to implement and protect your business. These insights will ensure your packaging not only meets legal requirements but also strengthens your brand.

Have you ever wanted to reduce the uncertainty of choosing the eye-popping but unproven packaging design? Or do you want reassurance that customers will pick your product over the other options on the shelf?

Let’s dive deeper into how packaging design can help you grow your project business. Specifically, how can packaging help you grow your visibility and reach

In this episode,Let’s chat about setting goals for your product business. Specifically, goals packaging design can help you achieve. Every business is different. That’s why I’m talking about my top five favorite outcomes impacted by packaging design.

In this episode, I’m talking about the freedom I have to make decisions and why I’ve made finding a sense of community a priority last year.

The investment in packaging design for a product business feels a little scary, so how do you know if investing in packaging will get you a good return on your investment?

In this episode,I'm sharing the secrets that launched big brands so your products can stand out. Let's get started. today I am so excited to be chatting with Kerrie Fitzgerald. She is a multi-passionate e-commerce coach and she has fast become a great internet friend who I'm so excited to meet in person in May. We talked all about that in this episode.

In this episode, I’m chatting with Allison Carter and Cat Hildner the hosts of the Ultimate Product Party.

Allison and Cat are the founders and hosts of Ultimate Product Party (UPP for short!). UPP is a 2-day creative conference that serves product-based businesses.

t’s a business meets FUN party, full of action-focused education, and immediate takeaways for attendees to apply to scale. The next chance to attend UPP will be May 17-18, 2023 in Nashville!

In this episode, we’re talking with Andrea Liebross. As a certified business and life coach, Andrea shares how to make a smarter plan for your biz.

The goal is not exciting to you, if you feel like it's something you just should do, or it quote-unquote makes sense, then guess what? It's not gonna be fun and it's not gonna get done.

In this episode, we’re talking with Lauren Felter of Felter Unfiltered. As a design educator for non-designers, Lauren shares her secrets for making packaging designs that don’t look so DIY.

In this episode, we’re talking about how In this episode, we’re talking about the holiday shopping experience and the packaging design trends we love in 2022!

In this episode, we’re talking about how to design product packaging for maximum shelf presence. Are you wondering what the heck shelf presence is and why it matters? We’ll cover that too.

In this episode, we’re talking about competitive audits for your brand and product. Are you wondering what the heck a competitive audit is? We’ll cover that too.

Welcome to episode 3 of Product, Packaging, and Profit.

In this episode, we’re talking about the product’s journey from idea to shelf, including:

Dream retailers for your product

Is the direct-to-consumer model dead?

Benefits of getting your product in stores

The 6 steps of getting your product from idea to shelf

Creating a win-win relationship with stores

Today’s episode is all about the power of packaging in a product-based business, and I share why I’m so passionate about packaging design.

In this episode, you’ll hear:

What packaging can do for your business

Creating connections with customers

Elements of an ideal customer profile

Standing out in a crowded product category

Adding credibility to your product

How packaging can add value to your product

Packaging design that elevates product price

What customers won’t tell you about how they shop

Welcome to the first episode of Product, Packaging, and Profit. Today I’m sharing why I started the podcast and what you can expect from the show.

In this episode, you’ll hear:

Why I never thought I’d have a podcast

Why I started Hidden Path Creative

A little bit of my corporate retail experience and how it helps product-based businesses

Where product innovation happens (hint it’s not in big companies)