About Hidden path creative
More than a Graphic Design Studio
We craft brand identities to attract shoppers and packaging to help you sell more products.
We work with product businesses, entrepreneurs, and makers across the United States to turn the passion and innovation behind their products into instantly understandable and compelling packaging graphics that connect with customers, compelling them to buy.
Think of us as your guide through the packaging process.
Your packaging should sell your product when you are not in the room.
We support product-based businesses throughout their journey.
You might already have a proven product and want to grow beyond Amazon or Etsy by expanding into wholesale.
You might be a CPG startup that wants to launch BIG by pitching to retailers and dominating Amazon
You might be a maker who’s been DIYing your packaging but is ready to start delegating the packaging design
No matter where you are starting from
We’re here to help you with strategic graphic design services to increase brand awareness and product sales.
Welcome Trailblazer!
I’m Kelley Kempel, the graphic designer behind Hidden Path Creative. I help product-based businesses create packaging designs that represent their brands to get their products seen and sold!
Spending 20 years designing packaging for private brands at Dick’s Sporting Goods and Kohl’s, I learned a thing or two about standing out on shelf, telling a short story, and connecting with customers. And I want to share this knowledge with the people creating innovative products.
OUR SERVICES
Your Product Brand Starts Here
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Brand Pronto
A brand identity system designed (in a day!) to represent your business. Includes logos, colors, fonts, a pattern, and a guide showing you how to use everything.
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Packaging Pronto
Packaging designed (in a day!) to sell your product for you, so that you never miss a sale. Includes up to 3 packages designed and set up for print.
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Signature Projects
A holistic design system for your product brand. Our signature projects cover all the design needs for your product line.
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