How To Get Your Product on The Grommet
Are you an entrepreneur or maker looking to showcase your clever product? The Grommet is about to be your new best friend! With a loyal following of curious and conscious consumers, The Grommet is the ultimate platform to launch your product. But how do you get your product on this popular platform? Follow our step-by-step guide on “How to Get Your Product on The Grommet” and get discovered by more shoppers.
Apply to The Grommet
If you sell your product on your own Shopify site, you’re ready to get featured on the Grommet. Head on over to the Submit Your Product page on thegrommet.com.
Before you fill out the application, you’ll need to install the Grommet Shopify App. This is the link between your product and the Grommet platform. It allows your site to generate those unique Grommet coupon codes that count as Upvotes.
Once you have the app installed, you’re ready to complete your application. You apply by submitting an application with details about your product. Due to high demand, your application may take up to three months to be processed. But we’ve got an in. So, mention that Kelley from Hidden Path Creative sent you to skip the line.
Create Your Product Profile
Your Grommet product profile should encourage viewers to upvote and buy your product. Look at your product profile through the eyes of a shopper when putting it together. Visuals are always the first thing to grab someone’s attention, so focus on including high-quality photos that showcase your product in various settings. Use lifestyle images to show your product in action, flat lays to highlight its features, and video clips to demonstrate how it works.
Don’t just stop at great photos. A compelling product story to tug at people’s heartstrings is just as important. Start your story with a hook to immediately grab the reader’s attention and explain how your product solves a problem and makes someone’s life better. For example, if you are selling a kitchen gadget that helps save time, you should explain how it can help the reader prepare meals faster and with less effort. The Grommet loves to feature brand stories because so many founders and makers created their products to solve problems they experienced themselves.
The Grommet also has product profile sections for “Why you’ll love it” and “Things to know.” These are skimmable, bullet-pointed sections that are the nuts and bolts of your product profile. Don’t go overboard here; get in all the information shoppers ask about.
Is Your Product the Next Grommet Product of the Week?
The Grommet community is so loyal because they’ve previously found exceptional items like Fitbit, OtterBox, and Rumpl before they were mainstream. So, what makes a product take off on the Grommet?
Innovative products are a perfect fit for the Grommet. And entirely new products or a unique improvement to an existing idea do well. Think about what problem you were trying to solve when you created your product. If other people with the same problem see your product as the solution, they will upvote. This is why it’s so important to show in your photos and tell your story how your product makes someone’s life better.
Good luck submitting your applications to the Grommet. We’d love to hear from you! Be sure to stop back and share your experience in the comments.