The Package Design & Product Biz Blog
Resources and tips on packaging design, branding, and growing product sales for product-based business owners and makers.
What Beauty and Skincare Brands Need to Know About Packaging Compliance
Discover key insights on packaging compliance for beauty and skincare brands, from labeling rules to sustainability standards, to keep your products market-ready.
Packaging Trends Product-Based Founders Should Actually Pay Attention To
Avoid standard packaging red flags that turn off retail buyers. Learn what mistakes to fix before your next pitch. Discover the key packaging trends product-based founders should pay attention to for staying relevant, cutting costs, and attracting customers.
The Shift From DIY to Professional Packaging for Growing Businesses
Discover why switching from DIY to professional packaging is the glow-up your brand deserves with strategy, shelf appeal, and compliance all rolled into one.
Why Retail Buyers Say No: Packaging Red Flags to Avoid
Avoid standard packaging red flags that turn off retail buyers. Learn what mistakes to fix before your next pitch.
How to Tell If Your Packaging Is Retail-Ready
Learn how to tell if your packaging is retail-ready with quick checks that help you stand out on shelves and meet store standards.
The Hidden Costs of Packaging That Looks Good but Doesn’t Perform
Avoid hidden packaging costs that hurt your brand. Hidden Path Creative designs beautiful, retail-ready packaging that boosts sales, compliance, and customer love.
3 Signs You’ve Outgrown Your DIY Packaging
Discover the 3 signs your DIY packaging is holding your business back. Learn how to tell if you’ve outgrown your homemade labels, and what to do next to get your product retail-ready and boost wholesale sales.
The Unsexy Side of Packaging: 5 Things Most Designers Skip (and Why You Can’t)
Most designers skip the unsexy side of packaging, but your retail success depends on it. Discover 5 critical label details you can’t afford to overlook if you want compliant, shelf-ready packaging that helps your product sell.
Minimalist Packaging Design: Why Less is More
Discover the benefits of minimalist packaging design! Learn how simplicity can enhance your brand, reduce costs, and create eco-friendly, premium appeal.