The Hidden Path Creative 2025 Gift Wishlist

A curated guide to small businesses I’ve had the pleasure of designing with this year

If you're anything like me, holiday shopping usually starts with good intentions...and ends with a last-minute panic scroll. But this year? I'm keeping things easy (and beautiful) by shopping from my clients.

I've had the privilege of working on some incredible brand and packaging design projects in 2025, many of which are now sitting pretty on shelves and ready for gifting. So, I thought: why not turn my client roster into the ultimate wishlist?

Whether you’re shopping for your skincare-obsessed sister, your jewelry-loving BFF, the golfer in your life, or your own creative side, there’s something thoughtful, design-forward, and small-business-powered on this list for you.


For the Skincare Devotee

Prairie Soap Shack
A natural skincare line rooted in prairie plant wisdom, and now wrapped in elevated, soft-touch packaging with foil finishes that make it feel ultra gift-worthy. Their Face Serum Trio and Renew + Refresh kits are beautiful and botanical (in every sense).

👉 Shop Prairie Soap Shack

Youthful Balance
Skincare that marries science with nature, no fluff, just results. Perfect for the ingredient-savvy beauty lover in your life.
👉 Shop Youthful Balance

Demme Rae Skincare
Clean, effective skincare with a glow-up that matches the results. Demme Rae’s packaging is equal parts grounded and gorgeous, making it a perfect stocking stuffer or self-care treat.
👉 Shop Demme Rae Skincare

For the Unboxing Obsessed

Salted.
Give the gift of indulgence with the Winter Whimsy or Merry & Bright (sorry, 12 Days of Caramels is already sold out!) curated sets of handcrafted caramels.
👉 Shop Salted.

Sweet Three Designs
This advent calendar isn’t just a gift—it’s an experience. 6 Days of Accessories is a style lover’s dream, with six numbered drawers hiding everyday-luxe jewelry.
P.S. There’s a 12-day version, too.
👉 Shop Sweet Three Designs

For the Jewelry-Lover with Taste

Eliana Curated
From upcycled designer buttons to curated jewelry, Eliana Curated is a totally luxe experience. And just wait till you see the shipping box, you’ll want to keep it!
👉 Shop Eliana Curated

Willow Road CA
Tiny jewelry, big feelings. From Morse Code bracelets to dainty pieces, Willow Road CA offers beautiful, meaningful, everyday jewelry. Not to mention, their new packaging is totally giftable.
👉 Shop Willow Road CA


For the Golf-Lover with Style

Birdie Girl Golf
These aren’t your average golf accessories. Birdie Girl’s collection is bold, feminine, and 100% ready for gifting and elevates everything from ball markers to your cart.
👉 Shop Birdie Girl Golf

For the Creative (or the Kid-at-Heart)

Keep On Looping
This nostalgic-meets-modern potholder weaving subscription box is the perfect hands-on gift for kids or crafty adults. The packaging is designed for joy, and as a display piece for your craft shelf..
👉 Subscribe to Keep On Looping

The Spinning Hand
Their Learn to Knit kits are packaged like books—literally. With designs built for collecting and stacking, these kits make knitting feel totally approachable and giftable.
👉 Shop The Spinning Hand

Why This List Matters

These aren’t just cute gifts (though, yes—they are very cute). They’re products from founders who care deeply about what they put into the world. I’ve had a front-row seat to the strategy, the storytelling, the endless rounds of color-matching, compliance checking, and copywriting.

Every package here has been thoughtfully designed to elevate not just the product inside, but the entire brand. And that’s why I’m proud to gift—and recommend—these client creations.

If you grab something from this list, I’d love to see it. Tag me on Instagram @hiddenpathcreative, or shoot me a DM to let me know what’s wrapping up under your tree.

Here’s to supporting small, gifting intentionally, and giving beautifully this season.


At Hidden Path Creative, our mission is to support product-based businesses with a standout packaging design that grows their brand recognition and sales. 

If you want to work together, please drop us a line here. We love connecting the creators of innovative products. 

Oh, and come say hi on Instagram, and join a community of like-minded product entrepreneurs!

Kelley Kempel

Kelley Malone Kempel is a brand-obsessed, packaging guru on the lookout for adventure. In 2020, she founded Hidden Path Creative, a boutique design studio focusing on branding and packaging design for start-ups & emerging brands. Kelley is passionate about helping entrepreneurs find the path for their brands.

http://www.hiddenpathcreative.com
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