Miss Fortunes

The Ask

Miss Fortunes was ready to make the switch from DIY packaging to professionally designed and printed packaging to show off the unique personality and creativity of these novelty fortune cookies.

The Solution

We took the brand design and stand-up bag and designed a packaging system highlighting the different varieties of Miss Fortune’s Cookies. Each bag features an engaging brand illustration with a sample fortune to frame a window showing off the quirky cookies. First we redesigned the best-selling, year-round cookies and then booked a Packaging Pronto day to design the holiday varieties. Now select Miss Fortunes are carried at TJ Maxx and Marshalls.