
The Package Design & Product Biz Blog
Resources and tips on packaging design, branding, and growing product sales for product-based business owners and makers.
Packaging Design Tips for Wholesale Success
Getting your products on retail shelves is an exciting milestone, but it comes with unique challenges. Wholesale success depends not only on the quality of your product but also on the quality of your packaging. Retailers expect packaging that’s functional, durable, and visually appealing.
How to Choose the Right Packaging Design for Your Skincare Brand
Whether you’re targeting eco-conscious consumers, luxury buyers, or those seeking affordability, your packaging needs to reflect your brand and attract the right audience. Here’s how to choose the perfect packaging design for your skincare brand.
Top 5 Packaging Design Tips for Small Product-Based Businesses
Five actionable tips to take your packaging to the next level.
How to Transition from DIY Packaging to Working with a Design Expert
Moving from DIY to professional packaging design can be a turning point, helping you attract more customers, land wholesale deals, and stand out in your industry.
Why Investing in Professional Packaging Design is a Game-Changer for Your Brand
If you’ve been relying on DIY packaging, kudos to you! You’ve taken the first step toward presenting your product. But as your business grows, professional packaging design can be the game-changer that helps your brand stand out, increase sales, and build long-term success.
2025’s Biggest Packaging Trends and How to Make Them Work for Your Brand
Discover the top packaging trends for 2025, from sustainable materials to bold chaos packaging. Learn how to update your packaging design to boost sales and brand recognition!
Is a Packaging Redesign Worth It? How to Decide for Your Brand
Worried about updating your packaging? Discover how to address common concerns like cost, brand identity, and trend relevance. Learn why thoughtful packaging updates can enhance customer perception, boost functionality, and set your brand up for success in 2025.
Does Your Packaging Support Your Brand Goals? Here’s How to Find Out
Discover how to evaluate your packaging and identify strategic updates for 2025. Learn actionable steps to align your design with business goals, customer expectations, and modern trends like sustainability and minimalism.